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October 08, 2004
Friday's Tip - 10/8/04

Writer’s Corner is pleased to feature author Janet Elaine Smith who shares her tips about Seasonal Writing

SEASONAL HITS

Know your market. Sounds simple, right? Too often writers look at their targeted reader—by age, gender, genre, etc. But, too often we forget to look at the calendar in connection with our books. The time of the year can be the best marketing tool we have.

Some holidays, of course, are overdone. Saturated to the hilt. There are probably more tools aimed at Christmas than any one single day of the year. So, we will put that aside for the time being and over the next few days you will find a list of holidays (or seasons) that are often forgotten or ignored. If you are working on your next book, why not center it on a certain event or day? It will make it much easier to “plug into” that marketing tool.

May — Mother’s Day

Mother’s Day is perfect for both fiction and non-fiction. How about a do-it-yourself book of simple handicraft projects for children to make for their mothers? Or, a romance that gives an elderly mother a chance at a new life after losing her lifelong mate. Or, if you want something different, why not do some research on the Russian May Day celebration and do an historical novel set in the midst of it? Or, a mystery where the clues are left on the doorknobs of various town citizens in May Day baskets?

June — Father’s Day

How about either a mystery or a romance where the father of a family who has left home wants desperately to get back to his family, but he is wandering around with amnesia. Or, a family saga where the children who have been separate since early childhood all set out to reunite and all roads lead to Daddy?

--Janet Elaine Smith
Just Released: Dakota Printer
PageFree Publishing, Inc.
(and 12 other novels)

Visit Monday: July and August Seasonal Hits

Did you miss seasonal ideas for January through April? Check out our archives!

Learn more about Janet by visiting her website:
http://www.janetelainesmith.com
Also see Janet's marketing tools by visiting:
http://sosforauthors.tripod.com

______________________________________________________________
Do you have a marketing tip that you'd like to share?
Has this site helped you with ideas for marketing?
Go to our "Comments" section below and post your feedback.
We always love to hear from you!

Posted by Susan at October 8, 2004 01:00 AM
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